Universitas Prasetiya Mulya Background
Virtual Campus Tour - Universitas Prasetiya Mulya
Prasetiya Mulya School of Business and Economics (SBE) started operation in 1982 as the first of higher education institutions in Indonesia to offer Master degree program in Management. The program was received enthusiastically and continues to enjoy a high reputation in Indonesia. However, regulation requires that any higher education institution which grants master degree also offers undergraduate program in the same field of study. As a matter of compliance with prevailing regulation and the opportunity that arises from the high growth of demand for undergraduate education in business and management among young Indonesians, Prasetiya Mulya Business School launched its Bachelor program in business and management in 2005 with three concentrations: Entrepreneurship, Finance, and Marketing. The market responded very positively to the Bachelor program. Enrollment turned out to be very competitive. Prasetiya Mulya Bachelor program in business and management has attained the status of a program of choice among Indonesian high-school students and their parents.
The Prasetiya Mulya Foundation
Prasetiya Mulya Foundation was established on May 19, 1980 by some of the prominent Indonesian business leaders with seven goals or targets. To achieve those seven goals, the Foundation established an educational institution that would serve as an excellent center of learning for the Foundation partners: entrepreneurs, professionals, and researchers. The founders of Prasetiya Mulya foundation include wealthy Indonesians such as William Soeryadjaja, Liem Sioe Liong, Susanta Lyman, Eka Tjipta Widjaja, Prajogo Pangestu, Ciputra, The Nin King, Sofyan Wanandi, and Mochtar Rijadi who together mobilized financial resources which are large enough to allow Prasetiya Mulya to sustain a meaningful operation. Among founders were also leaders of the intellectual community who instilled the foundation and the newly founded institution with intellectual inputs and connect them to the outside world beyond the local business community.
Mission and Vision
To educate entrepreneurial leaders who transform their businesses into regionally competitive organizations and inspire their local communities.
The core values of Universitas Prasetiya Mulya are caring, humility, achieving and integrity or abbreviated as CHAIN. The value of Caring means that every member should sincerely and thoughtfully display kindness and concern for others. The value of Humility means appreciating each other’s idea or diversity by being humble or free from pride or arrogance. The value of Achieving means that every employee and student should strive for excellence in every given task or project. The value of Integrity implies that every member adheres to professional standards, acts ethically, and maintains harmonious relationship within the organization